Our Brands

Aura Interior with our exclusive Color Lock technology delivers the ultimate performance for brilliant, rich, and everlasting color.

• Proprietary Color Lock® technology for richer colors that stay true over time
• Rich, thick paint that provides a beautiful finish
• Outstanding durability
• Stands up to repeated washing with no color rub-off 
• Extreme hide and coverage for fewer coats
• Mildew resistant
• Paint and primer together
• Seamless touch-up
• Zero VOC*, low odor

*Zero VOC according to EPA Method 24.

Matte|Eggshell|Satin|Semi-Gloss

Aura Bath & Spa is a luxurious matte finish designed for high-humidity environments

• Ideal for high-humidity environments such as bathrooms and spas 
• Extreme hide and coverage for fewer coats
• Mildew resistant for a fresh look that lasts
• Proprietary Color Lock® technology for richer colors that stay true over time
• Stands up to repeated washing with no color rub-off
• Paint and primer together
• Zero VOC*, low odor

*Zero VOC according to EPA Method 24

Matte

A premium quality, waterborne alkyd paint that offers a full line of durable high-end finishes ideal for doors, trim and cabinetry

• Provides a total waterborne system for Advance Waterborne Interior Alkyd finishes
• Easy to apply 
• Excellent leveling properties
• Excellent adhesion
• Sandable 
• Spatter resistant
• Minimal odor
• Excellent for blocking household stains

Primer|Satin|Semi-Gloss|High Gloss

Regal Select Interior has been a trusted brand for more than 50 years and is formulated for easy cleaning in a wide variety of sheens.

• Excellent hide and coverage for a uniform finish
• Applies easily and smoothly
• Spatter resistant
• Paint and primer together
• Mildew resistant
• An elegant flat finish for moderate traffic areas and ceilings
• Zero VOC*, low odor

*Zero VOC according to EPA Method 24.

Flat|Matte|Pearl|Semi-Gloss

ben Interior is user-friendly paint for flawless results and puts premium color within reach.

• Formulated for an easy painting experience
• Delivers a smooth finish with great touch-up characteristics
• Excellent flat finish for ceilings and low traffic areas
• Spatter resistant with easy clean-up
• Zero VOC*, low odor
• Paint and primer together
• Available in thousands of colors

* Zero VOC according to EPA Method 24

Flat|Eggshell|Semi-Gloss

Natura Waterborne Interior Paint is Benjamin Moore's greenest paint.

• Now Certified asthma & allergy friendly™   
• Zero VOC*
• Zero Emissions (measured at 4 hours after application)**
• Quick return to service  •100% Acrylic
• Provides a durable, washable film
• Spatter-resistant
• Unlimited color selection
• One hour recoat for quick return to service
• Self-priming on most surfaces
• Voted 2015 Product of the Year†
• †Survey of 40,000 people by TNS
• Interior Paint Category: Natura

 *Zero VOC according to EPA Method 24.  

**According to ASTM Standard Guide D 5116 and CDPH/EHLB/Standard Method V1.1

The CERTIFIED ASTHMA & ALLERGY FRIENDLY Mark is a Registered Certification Mark of the ASTHMA AND ALLERGY FRIENDLY FOUNDATION OF AMERICA and ALLERGY STANDARDS LTD

Flat|Eggshell|Semi-Gloss

Waterborne Ceiling Paint is an ultra flat finish designed to hide common ceiling imperfections for a look that is virtually flawless.

• Superior hide for a flawless finish
• Flattest finish offered by Benjamin Moore
• Conceals common surface imperfections
• Easy application with fantastic results
• Ample open time ensure minimal lapping
• Formulated for minimal spatter
• Zero VOC*

*Zero VOC according to EPA Method 24

Muresco Ceiling Paint is formulated for ceilings and will provide a beautiful, uniform flat finish

• Features solid hiding and easy application
• Resists spattering when applied with a roller
• Tones down ceiling glare and provides maximum diffused light.
• Provides a beautiful uniform flat finish

• Aura Exterior with our exclusive Color Lock technology provides the ultimate performance for rich, full color and unprecedented durability.
• Proprietary Color Lock® technology for richer colors and superior fade resistance
• High build formula provides for extreme hide and coverage for fewer coats
• Outstanding durability against even the harshest weather conditions
• Lifetime Limited Warranty
• Low-temperature application to extend the painting season
• Superior adhesion
• Fast drying and quick re-coat times
• Mildew resistant
• Self-priming in most situations

Flat|Satin|Semi-Gloss|Low Lustre

Aura Grand Entrance brings rich, vivid color and exceptional durability to your interior/exterior doors and trim.

• Rich, lustrous finish
• Excellent color retention and fade resistance
• Easy, smooth application
• For interior & exterior use
• Lifetime Limited Warranty

Satin|High Gloss

Regal Select Exterior adheres beautifully to hard-to-coat surfaces creating a durable, robust finish.

• Durable finish resists fading, cracking and peeling so your home's exterior looks freshly painted for years to come
• Mildew resistant even in humid conditions
• Low temperature application (to 40°F) extends the painting season

Flat|Low Lustre|Soft Gloss

ben Exterior is user-friendly paint for flawless results and beautiful transformations

• Easy application for beautiful transformations
• Good coverage and durability
• Resistant to peeling, cracking, and blistering
• Low temperature application down to 40°F ( 4.4° C)
• Excellent color retention
• Mildew resistant
• 25-year warranty

Low Lustre|Soft Gloss

ARBORCOAT Waterborne stains offer superior protection while enhancing the texture and grain of wood surfaces.

• Suitable for use on all types of wooden decking, siding and furniture
• Superior UV protection
• Resists blistering, peeling, stains, and scuffs
• Mildew resistant

Clear Coat|Semi-Solid|Solid

A complete line of interior premium primers deliver the exceptional adhesion and holdout required for a smooth and durable topcoat.

• Excellent adhesion and sealing for interior surfaces
• Quick drying
• Easy application
• Low VOC, low odor
• Mildew resistant

A premium quality exterior primers ensure best results, especially when priming new or previously painted wood and weathered surfaces

• Exterior alkyd primer with excellent adhesion
• Seals uniformly for a smooth appearance prior to topcoat
• Fast drying – same day recoat

Sure Seal ™ Latex Primer offers strong adhesion for all surfaces and excellent stain blocking and resistance in a low odor/low VOC formula

• Excellent stain blocking and sealing
• Strong adhesion •Low VOC (<50 g/l)
• Low odor •Fast dry to touch - under an hour
• Mildew resistant coating
• MPI Rating #6, #39 and #137

Recommended for: Designed for a wide range of interior and exterior projects.

Adhesion to almost anything. It adheres to interior and exterior surfaces and can be top-coated with latex or oil-based coatings.

• Quick drying
• No solvent odor
• High hiding, multipurpose primer/sealer
• Superior adhesion to glossy surfaces
• Prevents bleed-through
• Seals hard-to-cover stains
• Top-coat with alkyd or latex paints of any sheen

Aqua Lock|Prime Lock|Odor Lock